A better Way to

Buy CTV Ads

Direct access to 250+ publishers. Flexible creative. Hands-on support.
 No DSP markups, no black-box platforms, no wasted impressions.

Integrated with

Why choose TriCoast?

We’re a publisher-led ad partner helping brands and agencies unlock more value from CTV.
With direct access to premium inventory, flexible creative options, and hands-on support,
TriCoast delivers better performance without the platform bloat or inflated DSP costs.

Why TriCoast

Direct Publisher Access

Real inventory from trusted CTV publishers across news, entertainment, lifestyle, and niche FAST channels — no bundles, no filler.

Why TriCoast

Lower CPMs,
Higher ROI

Campaigns priced 30–50% lower than most DSPs, delivering more reach, more impressions, and better return on every dollar.

Why TriCoast

Custom Creative, FAST Integrations

Branded takeovers, flexible formats, and placements across owned-and-operated channels like Dark Matter TV.

Why TriCoast

Built-in Targeting & Fraud Protection

Smarter targeting via Subjective and pre-bid fraud prevention through HUMAN — built into every campaign.

Top Tier CTV Platforms

Powerful Audience Engagement Across the Most Trusted Connected TV Channels

TriCoast vs Typical DSPs

See Why Brands and Agencies Choose TriCoast Over the Same Old DSPs

TriCoast
Typical DSPs
Features
Supply Access
Direct to 250+ publishers
Aggregated programmatic
CPMs
$10–$20
$25–$50+
Creative Options
Branded takeovers, FAST integrations
IAB formats only
Service Model
High-touch, flexible
Self-serve or rigid managed
Targeting
Enriched metadata (via SUBJECTIVE)
Standard 3rd-party
Fraud Protection
Pre-bid (via HUMAN)
Varies

How Does It Work?

We build high-performing CTV campaigns in days, not weeks. Direct deals. Branded 
creative. Transparent pricing. No dashboards to learn — just smart, hands-on execution that fits your plan.

Tell Us Your Goals

Audience, KPIs, budget — we tailor your campaign to fit.

Launch a Campaign

We activate across 250+ publishers with smart targeting and custom creative.

See the Difference

Spend less, reach more, and prove value before scaling up.

FAQs

Answers to Your Most Common Questions About CTV Advertising with TriCoast Media

Is TriCoast Media a DSP?

No. We’re a publisher-led ad partner. Like a DSP, we give you direct access to inventory, campaign setup support, and performance tracking. But unlike a DSP, we don’t charge platform fees, lock you into rigid systems, or hide your media costs. You get more flexibility, more transparency, and more control over how your campaigns run.

What makes you different from CTV ad networks?

TriCoast Media isn’t just an ad network—we’re a purpose-built CTV platform offering unparalleled transparency and control. Unlike many CTV ad networks that resell inventory with limited visibility, we give you direct access to premium, fully disclosed supply across leading streaming platforms. Our team helps you reach precisely defined audiences while optimizing performance in real time, so you get more value out of every impression.

Do I get attribution and performance data?

Yes. We provide comprehensive attribution and performance reporting, including impressions, video completion rates, reach and frequency, and site or conversion lift metrics where applicable. You’ll have full visibility into where your ads ran and how they performed, empowering you to measure ROI and optimize campaigns confidently.

Is this self-serve or managed?

TriCoast Media offers fully managed services. Our CTV specialists handle everything—from strategy and audience planning to campaign execution and reporting—so you can stay focused on your business while we drive results. If you prefer a hybrid approach, we can also collaborate closely with your team to support in-house expertise.

What’s the minimum spend?

Our minimum campaign spend starts at $10,000. This ensures we can secure high-quality inventory and deliver the scale and impact that connected TV advertising requires. We’re happy to tailor a plan that fits your goals and budget.

Request a Quote

Partner with Us for Expert-Led Success

Ready to See What TriCoast Can Do for You? Tell us a bit about your campaign needs and we’ll send over a custom quote or set up a quick call.

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